How personal growth journey led me to starting my own business
I often get asked about how I started Breverie. Well, I have two answers — short and long.
I’ll start with the short answer.
It was January 3, 2021. I was getting a tattoo done — a cute little mermaid on my wrist. Why mermaid? I love water and everything related to it, and my daughter is a great swimmer, so we often call her Little Mermaid at home. And I wanted to have a tattoo that would remind me of her.
So, I was getting a tattoo done. I was laying on my back on a tattoo table. Tattoo artist was working on my right wrist, and so I couldn’t really play with my phone. All I could do was stare at the ceiling and listen to the calming noise of the tattoo machine. And think.
I had been thinking about starting my own business for a few weeks at that point, but I didn’t know what I wanted it to be. And as I was enjoying that moment of calmness and silence while getting my tattoo done, the idea of Breverie just came to me. And never left.
It is amazing how the best ideas come to us in the moments of slowing down. They come to us when we turn down all the outside noises, and when we focus on what’s inside.
Ideas need space. When we create space, ideas happily come to us.
And now the long answer…
Steve Jobs once said, “You can’t connect the dots looking forward; you can only connect them looking backwards.” And I couldn’t agree more with this.
Since 2015, I have been on my very own personal growth journey, and I didn’teven realize it until much later in my life.
In the last 8 years, I have made several impactful decisions that seemed random at the time (sometimes they didn’t even make sense to me!), but each of them led me to where I am now. Each of them turned out to be a piece of the puzzle that, when complete, led me to creating Breverie. It was a puzzle called “me”.
It all started back in 2015 when, after 8 years of marriage, I realized that it wasn’t working for me anymore. There was no connection, passion and/or mutual respect between me and my husband. But we had a 3-year-old daughter, and I didn’t know what to do.
I spent many months trying to figure it out. I kept telling myself that my daughter needed a family. But I also knew that, more than a family, she needed a happy family. And a happy mom.
After nine month of doubt, I finally made a decision — I filed for divorce. And I never regretted it for a second.
(Fast forward to today, I am happily remarried to the best partner and best father to our daughter.)
With that event, I entered a chapter of my life when I was feeling completely lost. I had it all planned, and suddenly all of my plans got destroyed. I felt like I lost the strong foundation that I’d been building since I was 18, and now I had nothing.
I spent two following years trying to understand who I was and what I wanted to do with my life. I was desperately looking for answers. I even went on a 3-week trip to Peru hoping that I would find them out there.
I was exploring deserts and climbing mountains. I spent 3 days in the Amazon Rainforest sleeping in a tent in the middle of the jungle. I took part in the shaman spiritual ritual.
But then I returned home, and the answers were still not found.
It was only when I let it go, when I decided to live in the moment, when I stopped rushing myself, that the answers came to me. And I made another life changing decision — I moved to the US. As a single mom with the 5-year-old child. My company offered me a transfer, and I said yes. Many of my friends thought I was crazy, but I knew I was doing the right thing.
Fast forward another year, I met my now-husband. We met in the most 21st-century-appropriate way — on a dating app. And he is the best partner I could’ve asked for and the best father to our daughter.
This was the last remaining piece of the puzzle.
After going through this 7-year-long journey back to a true, authentic, and complete me, I felt the calling to create something that would help other women achieve the same transformation.
I was ready. I just needed a spark. I needed an idea.
It was December of 2020, and January 3rd was fast approaching…
Breverie is something I wish I had 10 years ago. It is your guide back to your truest self. It is the roadmap to your fullest potential. You have all the answers inside you already — you just need to know how to find them.
Originally published at https://olenamytruk.com on August 1, 2022.